We analyzed the client's vision, business strategy, and application landscape in depth. We created the strategic design for transformation to create a scalable, maintainable, and robust solution with financial integrity and control. 

The transformation process was structured in eight key capabilities. We defined the LA, L2, L3, and L4 requirements in the design phase. 

We built a full-stack build and app with 3500 functions across 18 L1 process areas.

• Built a 360-degree view of customers allowing for cross-selling and upsell strategies and increased brand loyalty opportunities. 
• Improved customer retention and renewal rates because of enhanced purchasing experiences.
• Streamlined and standardized business processes that improve operational efficiency, employee satisfaction, and sales rep retention and productivity.
• Reduced operational costs, a lower total cost of ownership (TCO), consistent shareholder returns of 15-20%, and the achievement of group cost reduction targets

• Retrieve Salesforce data via FTP in the Salesforce Marketing Cloud
• Data modeling can be achieved by structured setup of data extensions
• Use of automation studio for data configuration and structuring in Marketing Cloud
• Use of content blocks and create reusable email templates

• Customer satisfaction and responses increased by 47%
• There is personalized engagement throughout the customer's entire life cycle
• Revenue increased by 42%, thanks to a 37% increase in predictive content delivery

• NavYaan created a solution design document that has all modification listings to do in salesforce.
• Implemented customizations by creating Apex classes and triggers and integrating third-party systems.
• Added security measures by creating a closed sharing model
• Created customer profiles and set up email, auto-response rules, service cloud agent console, and entitlement management

• Client migrated from FogBugz to Salesforce easily with NavYaan’s support
• The client now has a customer activity accessible by all their teams
• We succeeded in integrating trouble ticketing system and marketing automation system by carefully adding auto-response rules, the Service Cloud Agent Console, and entitlement management, making it easy to use for the client
• Post-implementation support was given to make any changes in the Salesforce solution

• NavYaan deputed Salesforce team to get the client’s sales team up and running on Salesforce CRM in 12 weeks by implementing Sales Cloud.
• Created one system of record for accounts, contacts, and leads globally
• Created enhanced user-friendly reports and dashboards to visualize into sales opportunities

• Increased visibility by centralizing customer and opportunity data
• Increase sales by converting leads and opportunities in timely manner with quality
• Improved customer and agent experience through UI (reports and dashboards)

• Delivered the data sets, automation, and other configurations for new sophisticated marketing requirements that the client was unable to do with Oracle.
• Constructed customer journeys for the client.

• The Marketing Cloud is a cost-saving automation platform with world-class customer care, proficient communications, data-led insights, and personalized to required management criterias.
• For the first time, the management has a complete understanding of the nature and true volume of all the club's facilities and services, including bars, restaurants, lodging, and events, and can use this information to create custom journeys.
• With geolocation and demographics, preferences, interests, and spent data, the marketing department can now create personlizes marketing communication with recommendations and other content that is unique to an individual member's profile.